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Organized by the Malaysia Digital Economy Corporation (MDEC) in collaboration with Ministry of International Trade and Industry (MITI) and Ministry of Communications and Multimedia Malaysia (KKMM), e-Commerce Day 2019 has taken place at MITI Tower, Kuala Lumpur with the theme “From Zero to Global Champion”. This two-day event has brought together the industry’s leaders who are committed to bring the country’s digital economy to the world and aimed to encourage entrepreneurs to adopt e-Commerce and cross the border.

The event was attended by 1,500 participants consists of local SME entrepreneurs and e-Commerce industry leaders and featured 66 exhibitors from various e-Commerce segments including online marketplaces, payment solution providers, logistics as well as fulfillment providers. The Minister of International Trade and Industry (MITI), YB Datuk Darell Leiking had emphasized the main messages that the Government wants to convey through this event which includes; entrepreneurs, technopreneurs, e-Commerce, and technologies.

In conjunction with the event, YB Datuk Darell also launched the “MARii Mobility as a Service (MaaS) & e-Commerce solutions for Business”. This programme has been developed by the Malaysia Automotive, Robotics and IoT Institute (MARii), an agency under MITI with an ultimate goal to capitalize cross border trade opportunities. The programme looks into catalysing innovation via smart corporate partnerships with “MARii MaaS Scaleups” which consists of 10 domestic technopreneurs utilizing MARii’s MaaS e-Commerce solutions to enhance e-Commerce technology ecosystem development in all aspects of the mobility industry.

Meanwhile, Dato ‘Suriani Ahmad, Chief Secretary of KKMM in her speech said that, according to the Statistics Department of Malaysia data, the digital economy had contributed 18.5% to the national economy or RM267.7 billion in 2018. She added, “The e-commerce sector contributed RM115.5 billion or 8% to the country’s economy last year and we believe this figure will continue increasing by increasing the number of entrepreneurs using digital applications in driving their own business growth.” This statement has proven the ability of the e-Commerce industry as the major driver of the country’s digital economy by the year 2020. In fact, the expansion of digital platforms will make it easy for entrepreneurs to introduce their business to the e-Commerce sector and connect with buyers from around the world.

Throughout the two-day event, industry experts shared their knowledge and experience with the entrepreneurs and leaders in the e-Commerce industry purposely to deepening the perspective of e-Commerce adaptation and innovation for both local and global markets. Among the industry experts present were Marc Woo (Google Malaysia), Zed Li (Shopee Malaysia), Nicole Tan (Facebook Malaysia) and Junya Yoshizaki, CEO of Chaintope. The event also featured exhibitions that showcase new technologies and innovations within the e-Commerce industry.

The launch of the DESA Project was also taking place on the e-Commerce Day 2019. The project was inspired by the Taobao Villages project in China that gathered rural entrepreneurs’ products and trade the products on one digital platform. At the same time, MDEC has also signed a Memorandum of Understanding (MoU) with a strategic partner, JobStreet. This MoU provides benefits to employers and workers by ensuring the needs of the labor can be met.